How to Choose the Best Affiliate Program for your Business


In every business, one needs to have one of the best affiliate programs, to improve the industry in to more sustainable with a profitable market. Though not all affiliate networks are the same, so it’s like making the right decision for your marketing strategy. You can find a variety of the most effective affiliate programs to generate an excellent income.


In this article, we’re going to discuss on how to choose the best affiliate programs depending on the needs and other factors regarding your business. We’ll also recommend considering elements (Marketing goals, Business sector, Target audience, Budget, and Resources), which will narrow down the most applicable options.

The Affiliate Programs

  1. CJ (Commission Junction) Affiliate by Conversant

This is one of the best observed networks, as one of the largest and longest-running, reaching across 285,000 publishers. The CJ’s virtue of quality over quantity ensures vigorously that only the best publishers sign up. They have a sturdy coverage around the world, and run some of the best affiliate programs in internet, telecom, shopping, business, and industry.

  1. ShareASale

This is a large network, with a stronger concentration on the US and Canada. This can be more inexpensive for smaller businesses but with additional costs for premium placements and other optional extras. They also accommodate groups who are in search for a daily selling, pay-per-click, and pay-per-lead basis.

  1. Rakuten (LinkShare)

Rakuten is managed by the Japanese music giant of the same name and a greatly proficient operation. They offer some of the best affiliate programs for the arts and entertainment areas, including music and audio.

  1. Impact Radius

This is a boutique affiliate network that accommodates financial services, travel, and retail sector. They are hands-on with ad fraud, with unmasking proxy, device recognition, and cookie detection. This is to guarantee from fraudulent commissions.

  1. Pepperjam

Pepperjam is a smaller affiliate network but proudly highlighted its customization service and provides a selection of resources. They generate results for popular brands such as Puma, Calvin Klein, and Kate Spade.

  1. Avantlink

Avantlink emphasizes on quality partnerships that will produce impact outcomes. They are putting a demanding QA process to their affiliates. There is one disadvantage for AvantLink is that they run programs only in the USA, Canada, and Australia.

  1. Link Connector

Link Connector has its ‘Naked Link’ technology patented that directs to the landing page, rather than its own network. This is the best option for affiliate marketing with SEO or SEM.

  1. Amazon Affiliates

Amazon covers a massive range of products from millions of vendors around the world. Unfortunately, through the years the commissions and payout percentages continue to decrease. There are also delays in payments.

If you need help choosing the right affiliate programs for your business and industries, Advertise Purple have experienced team of marketing professionals to guide you. They offer a complimentary analysis and strategy session from an affiliate manager. You can call 424-272-7400 or send an email to